Exploring the Sports Bar Business Model

As much as the overall idea of jumping on a plane and jetting off to the next destination is a backpacker’s dream, some of the intricate details of this lifestyle make for a real annoyance. For example, there are some days when you have to wake up particularly early in the morning or you can’t even go to sleep at all, because you have a flight to catch which departs at an ungodly hour!

It’s these types of annoyances which have one thinking about laying down roots of sorts, but not in the manner you may be thinking.

I’m talking about business roots – starting a business somewhere or rather opening a business somewhere you could see yourself returning to on quite a regular basis. Maybe a sports bar with all the fun entertainment elements, which can include food/liquor offers, limited time offers’ and stream curated programmes and content over a TV using the likes of AtmosphereTV or other digital signage options like them. Such amenities would also keep the customers inside the bar for longer periods. This would also be in a country bar that you can see working as a home away from home. This is what we call the sports bar business model – a business model which entails taking full advantage of the locale and its way of life and then turning all of that into a revenue-generating stream.

A Focus on Lifestyle

There are some destinations in the world which are just miles ahead of any other place by way of their allure as a tourist destination, such as many locations in Southeast Asia. You would have thought that given the continuous and seemingly growing demand for tourism to that region, the local market would adjust aspects such as their pricing to take advantage of this demand.

It doesn’t though. It’s more about the lifestyle and the sports bar business model does exactly that – it focuses on the lifestyle and caters to the enjoyment of that lifestyle.

Catering to Basic Needs

Earning money is as simple as catering to basic needs such as selling food and perhaps the associated dining experience, offering accommodation and even offering services such as cleaning, transportation, companionship, etc. The sources from whence to stock up on supplies and raw materials are only a few enquiries away as well.

Introducing Lifestyle Elements

All you’d really need is start-up capital to open up just another beach pub or sports bar and you’ll make a decent living if not building up some wealth. In my entertainment of the prospect of doing just that however, I drew inspiration from the William Hill Sportsbook to perhaps try and introduce a lifestyle element synonymous with life back home. Sure, sports betting is just as big in many Southeast Asian countries, but I’m yet to walk into or come across a sports bar with an integrated sports betting element.

So there’s an idea for anyone who might be feeling like laying down the types of roots backpackers usually do, an idea I’m happy to share since I’d personally probably go for something like my own backpackers’ hostel by way of laying down business roots.





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